Throughout time, festivals have had audiences between the ranges of the hundreds to 3.5 million people… Lasting a few days, the activities there are in proportion […]
The advantages of beacons over realtors are that they are spontaneous, they work 24/7, and they mine data. Real Estate companies can creatively program to send […]
The internet of things (IoT) is a phrase coined to describe the proliferation of devices, sensors and software that has been created in recent years […]
Complex indoor environments such as airports and shopping malls can be a nightmare to find your way around. And while Google is eyeing smartphones with 3D sensors […]
This year’s Mobile World Congress was arguably less packed with announcements than previous years – but this doesn’t mean mobile is losing its crown in the […]
We defined online-to-offline marketing in our Geo 101 series — but how can marketers go a step further to turn an awareness of omnichannel strategies into something […]
The following is a guest contributed post by Dale Carr, CEO and founder of Leadbolt. Brace yourself for a fiercely competitive and creative year ahead, as […]