ProxMarketing

November 16, 2017

Music Festival’s Potential with Location-Based Marketing

Throughout time, festivals have had audiences between the ranges of the hundreds to 3.5 million people… Lasting a few days, the activities there are in proportion […]
November 1, 2017

Beacons as the Second Real Estate Agent

The advantages of beacons over realtors are that they are spontaneous, they work 24/7, and they mine data. Real Estate companies can creatively program to send […]
September 23, 2017

Data Gathering, Machine Learning & Decision-Making IoT in Marketing

  The internet of things (IoT) is a phrase coined to describe the proliferation of devices, sensors and software that has been created in recent years […]
July 16, 2017

Gatwick Airport now has 2,000 beacons for indoor navigation

Complex indoor environments such as airports and shopping malls can be a nightmare to find your way around. And while Google is eyeing smartphones with 3D sensors […]